 |
 |
 |
Origin of the name Afena
We are a capital management firm that aspires to exemplify African excellence. The word Afena is derived from the phrase “African Excellence Naturally” and represents our long term commitment to consistent excellence in fulfilling our clients’ investment goals and how we conduct ourselves.
We developed the Afena Capital logo to visually represent what we stand for:
- The red and charcoal symbolise our passion for investments and creating wealth.
- The two “swishes” represent the partnership between our clients and us. We are dedicated to helping our clients achieve their investment objectives.
- The upward movement of the “swishes” represents the ultimate goal of this partnership, which is to grow our clients’ capital.